Tag Archives: World Cup

2014 FIFA World Cup Update

Are you still feeling the sting from Portugal’s last-second, equalizer goal that prevented the U.S. from eliminating them from the next round? If you are, you’re not alone according to Nielsen data that shows a record-breaking 18.2 million viewers tuned into Sunday’s gut wrenching match. Next up, the U.S. faces Germany in a very important […]

What You Should Know Leading up to FIFA World Cup 2014

With only 16 days until the World Cup kicks off, you might be surprised to hear that there are still big stories breaking. Here are a few things you should know. Perhaps the most surprising announcement from the American team came Thursday when Team USA’s coach, Jürgen Klinsmann, dropped Landon Donovan from this year’s World […]

Nike’s World Cup Ad Doesn’t Even Mention “The World Cup”

The World Cup is one of the biggest events in the world and it just so happens to be one of the most difficult to advertise. With very strict advertising guidelines from both FIFA and Univision, who will be broadcasting the summer showdown, there is very little left for advertisers to actually use in their […]

FIFA World Cup Trophy Tour

Coca-Cola is partnered up with FIFA to bring the FIFA World Cup Trophy Tour to four U.S. cities – Washington D.C., Miami, Atlanta and Los Angeles. The U.S. will be the final leg of the tour before the trophy heads to Brazil for the games. Catch Univision’s coverage* of the FIFA World Cup and don’t […]

beIN Sports Releases a Channel Changing Vuvuzela

Remember that distracting humming sound that accompanied all of the World Cup matches back in 2010? Well they’re back as beIN Sports releases a channel changing Vuvuzela  with the “power” to change any TV to beIN Sports – one of the networks carrying live coverage of the 2014 World Cup in Brazil. Is it magic? Not […]