Coca-Cola is partnered up with FIFA to bring the FIFA World Cup Trophy Tour to four U.S. cities – Washington D.C., Miami, Atlanta and Los Angeles. The U.S. will be the final leg of the tour before the trophy heads to Brazil for the games. Catch Univision’s coverage* of the FIFA World Cup and don’t miss any FIFA World Cup action!
The trophy made its first U.S. appearance in Washington D.C. on Monday where it visited the U.S. State Department and the Brazilian Ambassador’s residence for special events. The second stop was in Miami on Tuesday and Wednesday and the trophy will arrive in Atlanta today before heading to L.A. for a two-day stop on Saturday and Sunday (April 19 and 20).
The two-day stop in L.A. will include a FIFA World Cup fan experience complete with Brazilian-themed entertainment featuring a performance by Brazilian-American singer David Correy, photos with the trophy, cheers to the Coca-Cola “Cheering Truck” as well as a hologram experience to Brazil! The event is free, but entrance does require a ticket which are available through several regional retail promotions.
The nine-month tour launched in September and is the largest and longest FIFA World Cup Trophy Tour. It is also the first ever pan-Latin America tour, with events in 39 countries across this year’s tournament host nation. The tour consists of 221 consecutive days of travel in order to visit every country that has ever won the FIFA World Cup as well as 51 countries that have never had the opportunity to host the trophy.